About SportsBra

SportsBra.co.nz is a New Zealand–based specialist store focused exclusively on high-support sports bras for women with large busts (D–K cups).

We help women find sports bras that actually work — for running, gym training, horse riding, walking, and everyday movement — with personalised fitting advice, local NZ stock, and fast nationwide shipping.

SportsBra was founded by Alisa, after years of frustration trying to find sports bras that genuinely supported a fuller bust without pain, bounce, or constant readjusting. Like many women, she discovered that most “high-impact” sports bras simply aren’t designed for bigger boobs.

That experience shaped the focus of SportsBra.co.nz: a specialist store built around proper structure, real sizing, and bras designed specifically for larger busts — not generic activewear or compression-only styles.

We specialise in D–K cups because larger busts have different support needs. That means better band support, proper cup separation, and designs that hold up during real movement, not just in the mirror. Every bra we stock is chosen for support, comfort, and performance, not fashion fluff.

There’s no single “best” sports bra for everyone, which is why we focus on helping you find the right one — whether you prefer underwire or wirefree, maximum support for high-impact activity, or comfortable support for everyday movement.

SportsBra.co.nz is proudly New Zealand-based, with local stock, nationwide shipping, and real after-purchase support. We’re here to make finding the right sports bra simpler, clearer, and far less frustrating.

Not sure where to start?
Explore our Fit Help guides or get in touch for personalised advice — we’re always happy to help.

We offer hassle free returns if you're unsure about buying from an online only store.